What is IBSAR

IBSAR is a market research company combining qualitative and quantitative approaches to deliver rich, operational, and reliable results
We believe it is our job to uncover the emotions that may be hard to express – and over the years we have honed our skills in the use of projective techniques to help consumers tell us what they ‘TRULY FEEL’.

Certified ESOMAR and MSPA Member

What We Offer​

Quantitative

CAPI through tablets or laptops. in-home, street, or mall intercept Online Surveys. Central location test (CLT)

Qualitative

In-depth/Paired Interviews, Focus Groups, In-home visits. Shopping Safaris. Ethnographies.

Mystery shopping​

Mystery shopping can help businesses improve, monitor employees, and measure satisfaction..

The biggest network for market research recruitment.

our relationships with key media influencers, public figures, and CEOs will ensure your product or service is top of mind with target publications by delivering compelling content everyone wants to discuss.

  • High SEC
  • Affluent and influencers 
  • Football players
  • Academic personnel
  • Children and Teens
  • Youths and Adults
  • Mature/Seniors
  • Parents
  • Blue Collars
  • Young Professionals
  • Senior Managers
  • Experts and Decision Makers
  • Store Managers
  • Chefs
  • HCPs
  • Pharmacists

With more than 200,000 interviews done
our team of more than 350 interviewers are covering 19 Saudi cities.

Areas of Coverage:

Our team is ready when you’re  : )

Sectoral Expertise

Reading beyond the numbers and statistics.

Our clients

We have had the privilege of working with the most amazing clients

Abdulaziz Kohail

OPERATION MANAGER

Sari Obaid

QUALITATIVE MANAGER

Osama Al Thebani

PROJECT MANAGER

Haneen Ba Sabaih

FIELD MANAGER

Meshari al-Harbi

FIELD MANAGER

Shahad aljehani

PROJECT MANAGER

Ahood Fahad

PROJECT COORDINATOR

We're here to help, achieve, and innovate

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Focus Groups
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In-Depth Interviews
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Field Projects
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F2F Interviews per month
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Clients

working every day to understand attitudes, idea generation, product evaluation, and concept testing.

Get In touch

Leave us a message

Abdul Rahman Al Anbari, Ar Rawdah, Jeddah 23435

Abdulaziz@theibsar.com